Personal Projects

KATEKASHIS / KTKX

The Project

Trailer for KATEKASHIS (KTKX), a documentary shot in 2010 and 2011.

Aerial view of a rainforest with rocky hills under a cloudy sky.
Two children playing football on sandy ground in front of a wooden hut with a thatched roof.
People gathered around a small plane on a grass airstrip, carrying supplies, under a cloudy sky.
A man sitting on a low wooden bench beside cooking pots and a fire in a village clearing.

More content

The three Unprompted seals, in black on white. Article30%Made by a human How much AI is in what you consume?

Criteria for declaring AI use in text, image and sound.

 Read more 2 min read The name Versatile Creative Vision in English, Spanish, Portuguese and Chinese, in bold black letters on white. Article100%Made by a human Versatile Creative Vision

My creative method, from purpose to craft

 Read more 4 min read ComfyUI screen with the workflow for the horse scene: the prompt describing the woman on the white horse and the boy in the desert, the LoRA, the sampler and, highlighted on the right, the generated image with the fire beside them. Article100%Made by a human Art direction with local generative AI

More control over image quality, and fewer tokens spent.

 Read more 5 min read Advertising concept visual: SUV with a yellow parking notice under the windshield wiper in an urban setting. Work Art Direction

Unlocking Your Big Idea: A Proven Method For Concept Creation

 View more Hands holding a deck of illustrated workshop cards with colorful abstract shapes, designed for SIJ UFSCar. Work Graphic Design

Craft that turns brand rules into creative energy

 View more Mobile app screens showing the digital transformation of a physical card game designed for UFSCar. Work Product Design

Start with people. End with a system.

 View more Open brandbook pages displaying typography, color palettes, and visual identity guidelines for ASP Supermercados. Work Branding

Brand Purpose That Drives Growth

 View more Presenter holding the product on a bright green set in a frame from the campaign film. Work Creative Direction

Uniting Agency And Client Teams On A New Brand Purpose

 View more Album cover of Blood by Devoid: an anime-style woman with red hair and white ribbons in front of a futuristic city. Personal project Devoid, synthpop with anime

From the 2009 demos to the 2011 show, track by track

 Listen Collage of a meditating figure filled with forest, set inside a flame filled with a city seen from above. Personal project Concepts

Photo collages cut into symbolic silhouettes

 View more ASP Supermercados brand book page: three S-shaped brand forms filled with fruit, a shopper and a city scene, on a blue background with grid lines. Work ASP Supermercados

Brand Purpose That Drives Growth

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